As an agency we are deeply committed to building an environment that cherishes and celebrates diversity of gender, ethnicity, age, sexual orientation, religious beliefs and socio-economic background.
We hold ourselves accountable for this by publishing the agency’s performance against the following KPIs every six months.
|KPI||Target||Jan 2023||Jul 2022||Jan 2022||Jul 2021||Jan 2021||Jul 2020|
|Percentage of core team from ethnic minority backgrounds||30%||20%||28%||26%||16%||12.5%||0%|
|Percentage of leadership team from minority backgrounds||20%||0%||0%||0%||0%||0%||0%|
|Percentage of women in core team||50%+||70%||66%||68%||66%||50%||20%|
|Percentage of women in leadership team||50%||50%||42%||37.5%||20%||20%||20%|
|Percentage of employees without a university degree||10%||3%||5%||5%||8%||16%||16%|
We seek to back up our commitment to diversity and inclusion with concrete actions. Below are some examples:
– We participate in the PRCA’s PR & Communications Assistant Standard program and currently have two fantastic apprentices working and studying in the agency.
– We were one of the first signatories of the PRCA’s Accessible by Design initiative to help people who struggle to access content and communications as a result of a disability.
– To support the health and wellbeing of all employees, every member of the Fight or Flight team is a trained, mental health first-aider.