Join us for "Mastering B2B Brand Building on LinkedIn", May 14

Join Rob Mayhew (Content Creator), Tobi Demuren (Global Head of Advocacy Marketing, LinkedIn) and Kate Sarginson (Head of Creative, Fight or Flight), as we discuss the best ways to build your brand on LinkedIn.

How you can be “less boring” on LinkedIn? Fight or Flight has the answers. Join us on Tuesday, May 14 at 21Soho, for a free breakfast event as we dive in to the world of brand-building on the platform.

LinkedIn is no longer just for connecting with colleagues and potential customers – it’s a powerful brand-building and storytelling tool.

Register (for free) for the event now on Eventbrite.

From how to inject humour to make your brand stand out, to leveraging influencers in the B2B space, we will provide real insights into establishing your brand in a crowded market where most marketers do the same old thing.

We will be joined by:
1. Rob Mayhew, the LinkedIn and TikTok sensation
2. Tobi Demuren, the mastermind behind LinkedIn’s Global Advocacy Programme
3. Kate Sarginson, the award winning and visionary Head of Creative at Fight or Flight

Discover the secrets behind crafting captivating content and unleashing your creative prowess for maximum impact on social media.

Planned Agenda:
09:00am – 09:30am – Breakfast and networking opportunities
09:30am – 10:30am – Panel discussion with Rob Mayhew, Tobi Demuren and Kate Sarginson, including Q&A
10:30am – 11:30am – Networking opportunities

If you have any questions or queries about the event, please email

Register here