Strategist (North America)

Fight or Flight is looking for a Strategist to join our expanding creative team — someone who blends sharp thinking with a love for storytelling, insight, and bold ideas.

About Fight or Flight 

Fight or Flight is a fast-growing integrated communications agency that helps B2B brands deliver greater business impact. Our services include everything from media relations, social media, content creation, research and insights, sustainability advisory, to account-based marketing. 

Our North American-based Fight or Flighters (“Foffers” for short) typically work remotely. Although we are remote-first, we come together regularly as a team for in-person meet-ups. 

We’re looking for a Strategist to join our expanding creative team — someone who blends sharp thinking with a love for storytelling, insight, and bold ideas. 

The Role 

You’ll be the strategic engine behind some of our most exciting client work, helping to uncover audience insights, sharpen brand positioning, and inspire ideas that push the boundaries of earned-first creativity. You’ll collaborate closely with our creative, PR, and digital teams across markets to deliver campaigns that cut through culture and deliver business results.  

What You’ll Do 

  • Partner with creative, PR, and account teams to develop campaign strategies rooted in insight, data, and cultural relevance. 
  • Translate complex business challenges into clear, inspiring creative briefs. 
  • Conduct and synthesize audience, market, and competitor research — turning insights into actionable strategies. 
  • Collaborate with colleagues in EMEA and North America across projects. 
  • Present strategy work to clients with clarity, confidence, and storytelling flair. 
  • Contribute to new business pitches, thought leadership, and agency IP development. 
  • Support brand positioning projects, audience segmentation, and message architecture development. 

Who You Are 

  • 6-8 years of experience in strategy, brand planning, or integrated communications (agency experience strongly preferred). 
  • Comfortable moving between brand, comms, and creative strategy — and passionate about how ideas earn attention. 
  • A natural storyteller who can make data and insight feel human and motivating. 
  • Collaborative, curious, and happy to get stuck into a fast-moving environment. 
  • A depth of experience in B2B specific work strongly preferred. 

We offer a generous package of benefits including: 

  • 25 days PTO, as well as an extra day off to celebrate your birthday 
  • A working from home contribution of $1,000 per year for the equipment you need to turn your home office (or bedroom) into a PR nerve center, as well as money to help with monthly internet and phone bills 
  • Medical, Dental and Vision 
  • 401k (with employer match) 
  • Paid Maternity Leave 

The annual US salary range for this role is: $130,000 – $170,000 (depending on experience) 

Where an employee or prospective employee is paid within this range will be determined by factors including location, experience, qualifications and expertise. 

Fight or Flight is proud to be an Equal Opportunity employer. We strive to create an inclusive workplace that supports and celebrates diversity and we recruit qualified applicants without regard to race, ethnicity, religion, gender, age, national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity or marital status. 

Drop files here or
Accepted file types: pdf, docx, Max. file size: 25 MB, Max. files: 3.